Facebook Graph Search - Social Recruiting on Steroids?

By Tony Restell

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Tony Restell - Facebook Graph Search

Using social media to reach out to - and engage with - potential hires. That's the essence of social recruiting. But if there's one thing I've learnt since I became immersed in the world of social recruiting, it's that the "best way" of doing things doesn't remain that way for very long. Social networking platforms change, functionality evolves, free services are retired, new apps are launched.

To be at the top of your game, you have to constantly be looking out for the developments that could be next to shape social recruiting best practice. There've been quite a few to consider this year, not least the launch of Google+ communities, new look LinkedIn profiles and functionality, Facebook redesign and Twitter API changes. But few announcements have caused as much of a stir as the launch of Facebook Graph Search. We'll be watching this space closely in the coming months to ensure we continue to bring you the best possible insights.

Below is an introductory post and infographic courtesy of Heather R. Huhman, in addition to which we'd point you to:

For further updates, keep an eye on our Recruiter Picks for the latest social recruiting and recruiter insights

Social Recruiting with Facebook Graph Search [INFOGRAPHIC]

On January 15, 2013, Facebook’s much anticipated search engine, Facebook Graph Search, finally launched, making finding the people you’re looking for on the platform that much easier. For social recruiters, it means finding candidates in much more targeted way since searching has become more insightful.

In order to illustrate some Facebook Graph Search best practices, this infographic, compiled by social employee referral management platform Zao, shows you how to get started in order to find the best employees. Some takeaways to note include:

  • 47% of new hires are generated from Facebook
  • 1 in 5 had a contact share a job on Facebook
  • 92% of users are connected by only 4 degrees
  • 52% of job seekers use Facebook to help find work

Check out the full infographic below and let us know your thoughts in the comments!

Facebook Graph Seach - Social Recruiting on Steroids?

What do you think? Would you use Facebook Graph Search for recruiting?

Heather R. Huhman is a career expert, experienced hiring manager, and founder & president of Come Recommended, a content marketing and digital PR consultancy for job search and human resources technologies.


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