4 Things College Grads Want in an Employer

By Sara Pollock

Share on: 

All the stereotypes for Millennial workers and job candidates are out there. Millennials are slackers and hold a sense of entitlement, they don't stick around in the same job for more than three years, etc, etc. Despite all these common misconceptions, many common positive competencies and characteristics surround college grads as well. One of the main positive attributes about Millennial workers is their strong confidence and stance on how they want to use their skills and improve purpose-driven companies. 

If you want to tap into the skills of new graduates, you will need to start thinking like the talent that’s walking across the stage this spring.

Stand up to the Skills Gap 
Many HR professionals have been discussing the painful skills gap, but is it really as big of an issue as we’re making it? Not quite. Focus on soft skills in hiring and use your onboarding programs to develop new hires’ tactical techniques and hard skills. This gives new team members a catered and branded experience, introducing them to your company’s values, processes and expectations all while allowing you to provide necessary training.

How to stand up to the skills gap by focusing on soft skills in the hiring and onboarding programs: 
Don’t be afraid to get your existing team involved either. Training and onboarding new hires is still the first impression that can have lasting effects on your workforce. In fact, mentoring increases productivity by 88%. Match new hires with your top performing employees to act as their mentor for the first few months upon hiring. Mentors will familiarize new hires with specific responsibilities, expectations and expose them to the company culture.

Create Flexibility 
Flexibility and work-life balance are increasingly being discussed in the HR/hiring space for good reason. 30% of employees report work-life balance as a leading contribution for their loyalty. Employees today want to be recognized for the actual work they accomplished, not the number of hours on their time card.

30% of employees report work-life balance as a leading contribution for their loyalty. Read more: 
Work-life balance can mean many things, but to 59% of Millennials, it means “flexible hours.” During the hiring and interviewing stages, ask what time schedule the candidate would prefer instead of assuming they’re ready to jump into a 9–5, five days a week arrangement.

Also, discuss your work-from-home and vacation policies. For example, at ClearCompany, we allow for employees who are meeting their goals to have flexibility — working from home, time to accommodate hobbies and more. We also have an informal office exchange program which allows a team member to swap offices with another employee or just go work out of another office location. We find perks like this go a long way in motivating younger top performers.

Offer Career Planning 
53% of Millennial employees are looking for career pathing opportunities in their jobs. In larger organizations, mentors can assist executives with one-on-one career planning meetings. Then, leadership can work with a team of mentors to gain a sense of what their mentees are excelling in and what kind of development options should be provided. Career planning conversations are key to engaging and retaining your workforce, new or tenured. 
How to create job descriptions that capture top talent: 

Inspire Purpose 
76% of Millennials consider a company’s social and environmental commitments when evaluating places to work. There are many ways to integrate Corporate Social Responsibility programs into your organization which will create an inspirational and giving workplace. Build culture and engagement by forming teams, tracking donations and volunteer hours and providing the winning team with gift cards or other small, yet desirable awards.

Today’s graduating talent is interested in organizations who invest in their community and employees. In order to show that commitment, your company should create an onboarding program that shows interest in their success from day one and offer the real-time feedback and guidance they need to build an environment of inclusion and purpose.

How are you attracting and inspiring top talent this Spring? Share with us! @ClearCompany

About the company

At Social Hire, we don't just do social.

What the Social Hire gang loves is making a difference for our clients, and we don't want to waste your, or our resources on campaigns that aren't right for your organisation, if it doesn't get your organisation the difference you need - we prefer a better approach. When your business utilises social media management, Social Hire get your brand the exposure it needs and offer your business the lift it needs to improve.

Our digital marketing managers are the wizards that can give you the insight you need to develop your business. Have you had enough of making complex personnel choices that don't work well for your digital presence?

Our specialists are a company that assists our customers further their presence online by giving online marketing on a regular basis.

You might like these blog posts Top Ten Tips for Marketing on Facebook, 7 Rules For Small Business Who Want To Find A Foothold In The Global Arena, Necessary Technologies for New Business, and 6 Biggest Ways Social Media Impacts a Business.

  Back to Small Business blogs